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How To Turn Down a Billion Dollars
In How to Turn Down a Billion Dollars, tech journalist Billy Gallagher takes us inside the rise of one of Silicon Valley’s hottest start-ups. Snapchat developed from a simple wish for disappearing pictures as Stanford junior Reggie Brown nursed regrets about photos he had sent. After an epic feud between best friends, Brown lost his stake in the company, while Spiegel has gone on to make a name for himself as a visionary―if ruthless―CEO worth billions, linked to celebrities like Taylor Swift and his wife, Miranda Kerr.
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The 7 Second CV
It takes an employer just seven seconds to save or reject a job applicant’s CV. In this book, James Reed – chairman of REED, Britain’s largest recruitment company – offers invaluable and specific advice on what employers want to see in the CVs they receive and how you can stand out from the crowd.
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Change
This book will give you all you need to understand change, to adapt to change, and to inspire others to do the same. The pace of change is greater than ever. We all face new challenges every day in our jobs and in our personal lives. Those who can handle change are the most fulfilled. Those who fear change will find it hardest to thrive. As a head teacher, Richard Gerver famously transformed a failing school into one of the most acclaimed learning environments in the world—in just two years. He inspired staff and teachers to reach their full potential. As a hugely popular speaker and author, he now helps individuals and companies to embrace change. This book is his powerful personal reflection on change.
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Option B
After the sudden death of her husband, Sheryl Sandberg felt certain that she and her children would never feel pure joy again. “I was in ‘the void,’” she writes, “a vast emptiness that fills your heart and lungs and restricts your ability to think or even breathe.” Her friend Adam Grant, a psychologist at Wharton, told her there are concrete steps people can take to recover and rebound from life-shattering experiences. We are not born with a fixed amount of resilience. It is a muscle that everyone can build.
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Freakonomics
Assume nothing, question everything.This is the message at the heart of Freakonomics, Levitt and Dubner’s rule-breaking, iconoclastic book about crack dealers, cheating teachers and bizarre baby names that turned everyone’s view of the world upside-down and became an international multi-million-copy-selling phenomenon.’
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Wake up
We all know the feeling of driving a long distance and arriving at our destination with little memory of the journey. That’s because when we are doing routine activities our subconscious takes over to save energy: we are on autopilot.
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The automatic customer
These days virtually anything you need can be purchased through a subscription, with more convenience than ever before. Far beyond Spotify, Netflix, and New York Times subscriptions, you can sign up for weekly or monthly supplies of everything from groceries (AmazonFresh) to cosmetics (Birchbox) to razor blades (Dollar Shave Club).
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Fewer bigger bolder
?When it comes to growing revenues, not all dollars are equal.?
In company after company that Sanjay Khosla and Mohanbir Sawhney worked for or researched, they saw businesses taking on more products, more markets, more people, more acquisitions?adding more of everything except what really mattered: sustainable and profitable growth.
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Mba In A Book
A sharp, jargon-free guide to the core curriculum of an MBA program, MBA in a Book shows how to master the big ideas of business and use them in a practical way to build and enhance career success.
?In the world of business, ideas matter. . . . Some of the sharpest minds in the business world give perceptive looks into innovation, marketing, finance, strategy, and leadership, providing stimulating, useful perspectives on these core topics.?
?Larry Bossidy, retired chairman and CEO of Honeywell International and coauthor of Execution: The Discipline of Getting Things Done₦4,500 -
Purple cow
You’re either a Purple Cow or you’re not. You’re either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P’s used by marketers – Pricing, Promotion, Publicity – aren’t working anymore. The golden age of advertising is over. It’s time to add a new P – the Purple Cow.”Purple Cow” describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It’s a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.
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Feel the fear and do it anyway
What are you afraid of? Public speaking; asserting yourself; making decisions; being alone; intimacy; changing jobs; interviews; going back to school; ageing; ill health; driving; dating; ending a relationship; losing a loved one; becoming a parent; leaving home, failure, believing in yourself…
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The Ethical Capitalist
Capitalism has lost its way. Every week brings fresh news stories about businesses exploiting their staff, avoiding their taxes, and ripping off their customers. Every week, public anger at the system grows. Now, one of Britain’s foremost entrepreneurs intervenes to make the case for putting business back firmly in the service of society, and setting out on a new path to a kinder, fairer form of capitalism.
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The Bank That Lived A Little
Barcalys is one of the biggest names on the British high street. Based on unparalleled access to those involved, and told with thrilling pace and drama, Barclays- The Bank that Lived a Little is the story of Barclays since Big Bang, Britain’s financial services revolution of 1986. Philip Augar describes in detail three decades of boardroom intrigue driven by greed, ambition and a love of power, and by shifting alliances between rival camps – one desperate for Barclays to join the top table of global banks, the other preferring a smaller domestic role.
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The Go-Giver
The Go-Giver recounts to the account of an aspiring youngster named Joe who longs for progress. Joe is a genuinely determined worker, however here and there he feels as though the harder and quicker he works, the further away his objectives appear to be. Edgy to arrive a key deal toward the finish of an awful quarter, he looks for counsel from the baffling Pindar, an unbelievable advisor alluded to by his numerous lovers simply as the Chairman.
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The Big Short
There’s no such thing as a ‘free’ market
Globalization isn’t making the world richer
We don’t live in a digital world – the washing machine has changed lives more than the internet
Poor countries are more entrepreneurial than rich ones
Higher paid managers don’t produce better resultsWe don’t have to accept things as they are any longer. Ha-Joon Chang is here to show us there’s a better way.
From the author of The Blind Side and Moneyball, The Big Short tells the story of four outsiders in the world of high-finance who predict the credit and housing bubble collapse before anyone else. The film adaptation by Adam McKay (Anchorman I and II, The Other Guys) features Academy Award® winners Christian Bale, Brad Pitt, Melissa Leo and Marisa Tomei; Academy Award® nominees Steve Carell and Ryan Gosling.
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FACTFULNESS
When asked simple questions about global trends―what percentage of the world’s population live in poverty; why the world’s population is increasing; how many girls finish school―we systematically get the answers wrong. So wrong that a chimpanzee choosing answers at random will consistently outguess teachers, journalists, Nobel laureates, and investment bankers.
In Factfulness, Professor of International Health and global TED phenomenon Hans Rosling, together with his two long-time collaborators, Anna and Ola, offers a radical new explanation of why this happens. They reveal the ten instincts that distort our perspective―from our tendency to divide the world into two camps (usually some version of us and them) to the way we consume media (where fear rules) to how we perceive progress (believing that most things are getting worse).
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Public relations strategy
This challenging book reflects the intense discussion that is taking place on the nature of public relations and its role in developing and supporting management strategy. It links models and theories of strategic management to the PR function and discusses how globalization and the Internet are shaping and changing organizational PR strategy.
₦4,820