The Business Book helps you over the hurdles facing every new business, such as finding a gap in the market, securing finance, employing people, and creating an eye-catching brand. It is a plain-speaking visual guide to 80 of the most important commerce theories including chaos theory, critical path analysis, market mapping, and the MABA matrix.

Its graphics and flow diagrams demystify complicated concepts and explain the ideas of seminal business thinkers, such as Malcolm Gladwell’s “tipping point” or Michael Porter’s “five forces”. It shows that you can succeed with stories of rags-to-riches entrepreneurs, including the founders of Hewlett-Packard, who began their global enterprise from their garage.

Whether you are a student, a CEO, or a would-be entrepreneur, The Business Book will inspire you and put you on the inside track to making your goal a reality.

Series Overview: Big Ideas Simply Explained series uses creative design and innovative graphics along with straightforward and engaging writing to make complex subjects easier to understand. With over 7 million copies worldwide sold to date, these award-winning books provide just the information needed for students, families, or anyone interested in concise, thought-provoking refreshers on a single subject.

Explore the history, theories, and concepts of psychology through more than 100 groundbreaking ideas with straightforward text, witty illustrations, and vocabulary glossary that demystify an often daunting subject matter. Now in paperback.

Using the Big Ideas series’ trademark combination of clear explanation, witty infographics, and inspirational quotes, The Design Book explains what makes a truly great design. It reveals the hidden stories behind the designed world.

Learn about elements, molecules and compounds in The Chemistry Book.

Part of the fascinating Big Ideas series, this book tackles tricky topics and themes in a simple and easy to follow format. Learn about Chemistry in this overview guide to the subject, great for beginners looking to learn and experts wishing to refresh their knowledge alike! The Chemistry Book brings a fresh and vibrant take on the topic through eye-catching graphics and diagrams to immerse yourself in.

Learn about species, environments, ecosystems and biodiversity in The Ecology Book.

Part of the fascinating Big Ideas series, this book tackles tricky topics and themes in a simple and easy to follow format. Learn about Ecology in this overview guide to the subject, great for novices looking to find out more and experts wishing to refresh their knowledge alike! The Ecology Book brings a fresh and vibrant take on the topic through eye-catching graphics and diagrams to immerse yourself in.

This captivating book will broaden your understanding of Ecology, with:

– More than 90 of the greatest ideas in ecology
– Packed with facts, charts, timelines and graphs to help explain core concepts
– A visual approach to big subjects with striking illustrations and graphics throughout
– Easy to follow text makes topics accessible for people at any level of understanding

The Physics Book is the perfect introduction to the science, aimed at adults with an interest in the subject and students wanting to gain more of an overview. Here you’ll discover more than 90 of the most important laws and theories in the history of physics and the great minds behind them. If you’ve ever wondered exactly how physicists formulated and proved groundbreaking abstract concepts, this is the perfect book for you.

From ancient and medieval philosophers such as Confucius and Thomas Aquinas, to revolutionary thought leaders such as Thomas Jefferson and Leon Trotsky, to the voices who have shaped modern politics today — Mao Zedong, Malcolm X, Che Guevara, and more — “The Politics Book” clearly and simply explains more than 100 groundbreaking ideas in the history of political thought.

Eighty of the world’s greatest myths and characters, from the gods of Greek mythology to the Norse heroes, retold and explained with engaging text and bold graphics.

A global look at the greatest works of Eastern and Western literature and the themes that unite them, for students and lovers of literature and reading.

All the way through the book, step-by-step explanations are supported by simple and original graphics that take devices apart and show you how they work. The opening chapter explains principles that underpin lots of devices from basic mechanics to electricity to digital technology. From there on, devices are grouped by application such as the home, transport, and computing – making them easy to find and placing similar devices side by side.
How Technology Works is perfect for anyone who didn’t have a training in STEM subjects at school or is simply curious about how the modern world works.

How Psychology Works is a fascinating read that will quickly hone your emotional intelligence and give you perceptive insights into both your own and other people’s feelings and behavior.

Known edition after edition for its state-of-the-science coverage, Universe breaks new ground in its Eighth Edition with added pedagogical support and pioneering media and supplements.

This book for kids is brimming with first-person accounts of gripping adventures in explorers’ own words. Find exciting tales complemented by rare maps, specially commissioned photographs, and artworks that re-create history’s greatest expeditions. Get ready to take a leap into the unknown…

HELP YOUR KIDS WITH SAT

The Movie Book, the latest in DK’s award-winning Big Ideas Simply Explained series, profiles 100 of the best movies ever made throughout the world.