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Hooked
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
₦7,700 -
21st Birthday
When a distraught mother pleads with San Francisco Chronicle reporter Cindy Thomas to investigate the disappearance of her daughter Tara and baby granddaughter Lorrie, Cindy immediately loops in SFPD Sergeant Lindsay Boxer. The prime suspect is Tara’s schoolteacher husband, Lucas Burke, but he tells a conflicting story that paints Tara as a wayward wife, not a missing person.
₦15,400 -
Good Hair
Featuring case studies of clients who came to her looking for a hair fix, Good Hair dispels common hair myths and give you the knowledge and tools to attain good hair health. Charlotte’s expertise is second-to-none and her advice acts as a corrective to the conflicting and misguided advice that can be found online.
Packed with expert advice, nourishing recipes and top maintenance tips, Good Hair is a celebration of the unique beauty of Black hair. It is the ultimate guide on how to:
· Identify and understand your curl textures
· Promote hair growth and find good products
· Choose the right protective styles
· Overcome hair loss, itchiness and dryness
· Try styles such as cornrows, locs and bantu knots₦7,100 -
The Schooldays of Jesus
David is the small boy who is always asking questions. Simón and Inés take care of him in their new town, Estrella. He is learning the language, he has begun to make friends and he has the big dog Bolívar to watch over him.
But he’ll be seven soon and he should be at school. And so, David is enrolled in the Academy of Dance. It’s here, in his new golden dancing slippers, that he learns how to call down the numbers from the sky. Yet it’s here too that he will make troubling discoveries about what adults are capable of.
The Schooldays of Jesus is a mesmerising tale about growing up, and about the choices we are forced to make in our lives.
₦5,100 -
Till Murder Do Us Part
Kathi Spiars can’t believe she’s found such a good man to marry as Steven Marcum. Twelve years later, she starts to suspect that he isn’t who he says he is.
₦7,000 -
All Adults Here
After Astrid Strick – a widowed, 68-year-old mother of three living in upstate New York – witnesses an accident, she resolves to live more honestly. Starting with the mistakes she made in raising her family.
₦5,700 -
My Husband’s Wife
FIRST COMES LOVE. THEN COMES MARRIAGE. THEN COMES MURDER. ‘100 per cent recommend to all readers’ 5* Amazon review THE SUNDAY TIMES TOP TO BESTSELLING THRILLER What if your life was built on a lie? When lawyer Lily marries Ed, she’s determined to make a fresh start. To leave the secrets of the past behind. But when she takes on her first criminal case, she starts to find herself strangely drawn to her client. A man who’s accused of murder.
₦9,900 -
The Childhood of Jesus
Nobel laureate and two-time Booker Prize winner J. M. Coetzee returns with a haunting and surprising novel about childhood and destiny that is sure to rank with his classic novels.
Separated from his mother as a passenger on a boat bound for a new land, David is a boy who is quite literally adrift. The piece of paper explaining his situation is lost, but a fellow passenger, Simón, vows to look after the boy. When the boat docks, David and Simón are issued new names, new birthdays, and virtually a whole new life.
₦4,300 -
On Grand Strategy
“The best education in grand strategy available in a single volume . . . a book that should be read by every American leader or would-be leader.”–The Wall Street Journal
₦7,400 -
Essentialism
The Way of the Essentialist isn’t about getting more done in less time. It’s about getting only the right things done. It is not a time management strategy, or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution towards the things that really matter.
₦8,400 -
Audacious Journalism
Audacious Journalism is a compendium of articles written by Anietie Usen, one of Nigeria?s most decorated journalists, in the course of a distinguished career as a journalist.
₦7,500 -
Real Enemies of Niger Delta
The Real Enemies of Niger Delta is a first-hand account of a Nigerian born and bred in the oil rich but depraved Niger Delta Region of Nigeria
₦10,000 -
What the dog saw
What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?
₦5,600 -
Breaking the Jewish code
Breaking the Jewish Code: Twelve Secrets that Will Transform Your Life, Family, Health, and Finances? June 4, 2013
The Secret to Living in Health, Creating Wealth, Building Your Faith, and More!
₦1,980 -
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SORRY IM LATE I DIDNT WANT TO COME
‘Funny, emotional and deeply inspiring, this is perfect for anyone wanting to break out of their comfort zone’ Heat ‘I loved it! It’s such a wonderful title, and the book lives up to it’ Nigella Lawson What would happen if a shy introvert lived as an out-and-out extrovert for one year? Jessica Pan is about to find out… * When she found herself jobless and friendless, sitting in the familiar Jess-shaped crease on her sofa, she couldn’t help but wonder what life might have looked like if she had been a little more open to new experiences and new people, a little less attached to going home instead of going to the pub. So, she made a vow: to push herself to live the life of an extrovert for a year. She wrote a list: improv, a solo holiday and… talking to strangers on the tube. She regretted it instantly. Sorry I’m Late, I Didn’t Want to Come follows Jess’s hilarious and painful year of misadventures in extroverting, reporting back from the frontlines for all the introverts out there. But is life actually better or easier for the extroverts? Or is it the nightmare Jess always thought it would be? * ‘In a world of self-care and nights in, this book will inspire and remind you to do some things that scare you every so often.’ Emma Gannon ‘Tender, courageous and extremely funny, this book will make us all braver.’ Daisy Buchanan ‘A chronicle of Pan’s hilarious and painful year of being an extrovert.’ Stylist ‘Excellent, warm, hilarious.’ Nikesh Shukla
₦5,800 -
Bitcoin Billionaires
Ben Mezrich’s 2009 bestseller The Accidental Billionaires is the definitive account of Facebook’s founding and the basis for the Academy Award–winning film The Social Network. Two of the story’s iconic characters are Harvard students Tyler and Cameron Winklevoss: identical twins, Olympic rowers, and foils to Mark Zuckerberg. Bitcoin Billionaires is the story of the brothers’ redemption and revenge in the wake of their epic legal battle with Facebook.
Planning to start careers as venture capitalists, the brothers quickly discover that no one will take their money after their fight with Zuckerberg. While nursing their wounds in Ibiza, they accidentally run into an eccentric character who tells them about a brand-new idea: cryptocurrency. Immersing themselves in what is then an obscure and sometimes sinister world, they begin to realize “crypto” is, in their own words, “either the next big thing or total bulls–t.” There’s nothing left to do but make a bet.
₦6,300 -
You Instinct in Action- A Personal Application Guide To Instinct
Whether you call it following your heart, a gut feeling, a hunch or intuition, instinct-the inner knowledge bubbling up from a wellspring of wisdom within-can lead to a bigger, elephant-sized life.
₦2,400 -
The Museum Of Desire
A mansion in Beverly Hills is leased out to host an event wild enough to herald the end of days.
The next day there isn’t a living soul to be seen.
But in the driveway sits a super-stretch limo, unlocked, with four bodies inside it. Nothing links the victims together. Each has been killed in a different way.
₦5,900 -
My Parents are out of Control
Louis doesn’t think much of it when his mum and dad ask him for tips on how to be cool. In fact, he thinks it’s pretty funny watching them bump fists and use words like ‘safe’, ‘sick’ and ‘wicked’. Until Dad turns up outside Louis’s new school dressed like a rapper, that is . . .
₦1,900